KOL & Affiliate Lead

2 weeks ago

West Jakarta Jakarta, Indonesia Newlab+ Group Full time 60,000,000 - 120,000,000 per year

About NEWLAB+

NEWLAB+
is a fast-growing FMCG company in Indonesia specializing in
beauty, health, and wellness
products. At
NEWLAB+
, we are committed to
elevating confidence
through
innovative and effective beauty solutions
. With a strong focus on
quality, accessibility, and innovation
, we continuously strive to develop products that meet the evolving needs of our customers. Our goal is to become the
leading company in the industry
, setting new standards and shaping the future of beauty and wellness.

We're looking for a
KOL & Affiliate Lead
who is passionate about building impactful partnerships and driving performance through collaboration. In this role, you'll lead the strategy, execution, and budgeting of KOL and affiliate initiatives that directly contribute to sales growth and brand visibility. You'll be responsible for optimizing campaign spend, ensuring cost efficiency, and maximizing ROI. Working cross-functionally with marketing, creative, and commercial teams, you'll design and deliver campaigns that merge creativity, data, and business impact.

What You'll Do:

  • Develop, execute, and optimize paid affiliate strategies to achieve sales and ROI targets.
  • Manage and nurture relationships with affiliate partners and key influencers.
  • Identify and recruit new affiliates to expand network reach.
  • Monitor daily campaign performance, analyze results, and provide actionable insights.
  • Collaborate with creative and marketing teams for effective campaign materials.
  • Set clear performance goals and lead a small team of affiliate executives.
  • Stay up to date with trends, platform updates, and competitor strategies

Requirements:

  • Bachelor's Degree (S1) in Marketing, Communications, Business, or a related field.
  • 2–3 years of experience in
    KOL management, influencer marketing, or affiliate marketing
    , preferably in the beauty or FMCG industry.
  • Proven ability to
    plan, execute, and analyze
    performance-based marketing campaigns.
  • Excellent
    communication, negotiation, and relationship-building
    skills.
  • Demonstrated experience in
    budget planning, allocation, and performance tracking
    .
  • Creative, data-driven, and adaptable to fast-paced work environments.
  • Willing to work from office (WFO)
    in
    Jakarta Barat
    .

Our vibrant culture, embodied by the mottos #FLYUPTheExtraMiles and #LegacyInMotion, fosters creativity, collaboration, and relentless improvement. Seize the opportunity to grow with NEWLAB+ Group, where your ambition and innovation are celebrated and rewarded. Join us and be a part of a legacy of excellence and transformation.

Benefits:

  • Competitive salary & performance-based bonus.
  • Creative and collaborative work environment.
  • Grooming Allowance.
  • Wellness Allowance.
  • Health Insurance.
  • Yearly Dental & Eyecare Allowance.
  • Regular monthly team activities and personal development opportunities.

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