KOL Specialist

4 days ago

Jakarta, Jakarta, Indonesia PT RABITO INDO MAKMUR Full time 40,000,000 - 80,000,000 per year

Deskripsi Pekerjaan (Jobdesk Spesifik):

Sebagai KOL Specialist, Anda akan menjadi bagian penting dalam tim marketing untuk mendorong pertumbuhan bisnis melalui kolaborasi dengan influencer/KOL. Fokus Anda adalah memastikan campaign tidak hanya terlihat menarik, tapi juga berdampak langsung terhadap penjualan (GMV) dan dianalisis secara konten dan performa.

Tugas dan Tanggung Jawab:

Riset & Identifikasi KOL/Influencer:

Mencari KOL yang relevan dengan brand, produk, dan target market.

Menganalisis profil, engagement rate, dan audience relevansi calon KOL.

  • Negosiasi & Koordinasi:

Melakukan negosiasi harga dan bentuk kerja sama (paid, barter, affiliate).

Menyusun brief campaign & timeline produksi konten bersama KOL.

  • Manajemen Kampanye KOL:

Merancang strategi campaign bulanan/quarterly bersama tim marketing.

Mengatur flow kerja dari seleksi, eksekusi, hingga publikasi konten KOL.

Memastikan konten sesuai dengan brand identity dan tujuan campaign.

  • Analisa Konten & Performa:

Mengevaluasi performa konten KOL: views, CTR, engagement, shareability.

Menggunakan tools analitik (seperti Google Analytics, Instagram Insight, TikTok Creator Tools) untuk mengukur efektivitas konten.

Memberikan feedback konten yang optimal berdasarkan insight performa.

  • Pengukuran Konversi & GMV:

Mengukur dampak campaign terhadap penjualan (tracking kode voucher, link affiliate, dsb).

Menganalisis kontribusi KOL terhadap GMV secara kuantitatif.

Membuat laporan GMV per campaign serta rekomendasi campaign berikutnya.

  • Relationship Management:

Membangun dan menjaga hubungan jangka panjang dengan KOL.

Mengembangkan database KOL sesuai segmentasi produk/market.

Update terhadap tren KOL baru, gaya konten yang sedang naik daun, dan peluang kolaborasi kreatif.

Kualifikasi:

  • Pendidikan Min Sarjana di bidang Marketing, Komunikasi, Bisnis, atau relevan
  • Mempunyai Min. 2 tahun pengalaman sebagai KOL Specialist
  • Mengerti dalam influencer marketing atau campaign digital
  • Paham tentang GMV dan cara mengukurnya dalam konteks campaign
  • Mampu menganalisis performa konten secara data-driven
  • Memiliki portofolio campaign sukses (jika ada)
  • Detail, komunikatif, kreatif, dan mampu bekerja dalam tekanan serta deadline
  • Up-to-date dengan tren media sosial (TikTok, IG Reels, YouTube Shorts, dll.)
  • Penempatan Kerja : Head Office, Jakarta Utara

Tools yang Diutamakan (opsional):

  • Google Sheets, Looker Studio
  • Instagram Insight, TikTok Creator Marketplace
  • Bitly/UTM builder, Affise/Impact/Affiliate tools
  • Google Analytics / GA4
  • Influencer marketing platforms (seperti Collab Asia, Partipost, Sociabuzz, dll.)

  • kol specialist

    2 days ago

    Jakarta, Jakarta, Indonesia Grandville Food Full time 10,000,000 - 20,000,000 per year

    RequirementsMin years of working experience as KOL Specialist or similar roleStrong analytical skill is a mustStrong critical thinking is a mustGreat team management skill is a mustExcellent communication skill is a mustGood at identifying trends and KOLS in social media platforms.Excellent in negotiation and attention to detailHaving good and extensive...

  • kol specialist

    4 days ago

    Jakarta, Jakarta, Indonesia This is Your Full time 4,000,000 - 12,000,000 per year

    Company DescriptionThis is Your is an Indonesian local beauty brand founded in 2020. The brand's vision is to help individuals achieve happiness through healthy skin. Constantly innovating, This is Your is dedicated to launching beauty products that cater to consumer needs. The company aims to please all consumers by focusing on product efficacy and...

  • KOL Specialist

    4 days ago

    Jakarta, Jakarta, Indonesia Hebe Beauty Indonesia Full time

    Hebe Beauty Indonesia was first launched and debuted in the Indonesian market in mid-2018. Upholding the philosophy of beauty and then combining the sophistication of science and technology with the goodness of nature to produce products that are more than just temporary solutions, but guarantee with quality that can last longer.We are hiring a candidate for...

  • KOL Specialist

    4 days ago

    Jakarta, Jakarta, Indonesia Hebe Beauty Indonesia Full time 50,000,000 - 100,000,000 per year

    Hebe Beauty Indonesia was first launched and debuted in the Indonesian market in mid-2018. Upholding the philosophy of beauty and then combining the sophistication of science and technology with the goodness of nature to produce products that are more than just temporary solutions, but guarantee with quality that can last longer.We are hiring a candidate for...

  • KOL Specialist

    4 days ago

    Jakarta, Jakarta, Indonesia Talent Insider Full time 3,500,000 - 7,000,000 per year

    Talent Insider is an upcoming HR Consultancy Service, founded in 2021. Our clients have been some of the leading brands in Indonesia, and this service continues to expand.Registered in Singapore & Indonesia, we can assist with your growth plans and strategies, and continue to expand our regional presence with strong regional partners to assist our client in...

  • KOL Specialist

    2 days ago

    Jakarta, Jakarta, Indonesia PT. Akasha Wira International Tbk Full time $3,500 - $7,000 per year

    Responsibilities:Conceptualize and manage demand-driving strategies, execute and create events involving key opinion leaders (KOLs) in the beauty industry.collaborate, and maintain relationships with KOLs in alignment with campaign and brand values, as well as with other potential KOLs.Propose and direct a brief campaign with KOLs and the team to enhance...

  • KOL Specialist

    4 days ago

    Jakarta, Jakarta, Indonesia PT. INDO KKHUB GROUP Full time 3,000,000 - 6,000,000 per year

    Kualifikasi :Pria/wanita, usia 20–30 tahunMinimal pendidikan SMA/SMK (D3/S1)Berpengalaman sebagai KOL Specialist / Influencer Marketing / Affiliator Management minimal 6 bulan (fresh graduate dipertimbangkan jika mampu)Memahami sistem kerja TikTok Affiliate, Shopee Affiliate, dan KOL CampaignTerbiasa mencari dan menghubungi KOL (nano–macro) serta...

  • KOL Specialist

    2 days ago

    Jakarta, Jakarta, Indonesia PT KALABORASI GROUP INDONESIA Full time 800,000 - 1,200,000 per year

    Job description untuk posisi KOL Management Specialist:Identifikasi KOL Potensial: Menemukan dan mengevaluasi KOL yang sesuai dengan nilai brand dan target audiens.Akuisisi dan Manajemen KOL: Mengidentifikasi, merekrut, dan membangun hubungan jangka panjang dengan KOL yang relevan dengan brand.Negosiasi Kontrak: Negosiasi kontrak, pastikan deliverables,...

  • KOL Specialist

    4 days ago

    Jakarta, Jakarta, Indonesia Rojo Fox Full time 60,000,000 - 120,000,000 per year

    We're on the hunt for a passionate KOL Specialist to bring bold influencer strategies to life and make waves with ROJO FOX Sedayu City, East JakartaRequirements :• Design and execute end-to-end KOL/influencer campaigns (TikTok, Instagram, and beyond)• Spot, connect, and nurture relationships with the right KOLs & creators• Build creative collabs that...

  • KOL Specialist Freelance

    2 days ago

    Jakarta, Jakarta, Indonesia Selawe Labs Full time

    Hi LinkedIn ConnectionCurrently, we are hiring forKOL Specialist Freelancewith fullWork From Office (WFO)atau Hybridpolicy at our office Kemang, South JakartaKualifikasi :Memiliki pengalaman menangani KOL/influencer di industri sosial dan corporate, government brand atau entertain.Terbiasa mengelola ratusan KOL per bulan, termasuk negosiasi, onboarding, dan...