Content Creation Intern

4 hours ago

Central Jakarta Jakarta, Indonesia Kanmo Group Full time

Content Creation Intern – TikTok (Yellow Cart) for Coach & Kate Spade

Based in Jakarta, this role supports the digital and e-commerce team in producing TikTok-first content that drives Yellow Cart engagement and sales for Coach and Kate Spade.

Key responsibilities
  • Brainstorm, storyboard, and produce short-form TikTok videos optimized for Yellow Cart shopping features (product tags, in-video links, live replays).
  • Film and edit content (UGC-style, styling tips, unboxing, "how to wear," and campaign highlights) aligned with Coach and Kate Spade brand guidelines.
  • Coordinate with the e-commerce and marketplace teams on product selection, pricing, and promotional priorities to feature in videos.
  • Monitor basic performance metrics (views, engagement, clicks, Yellow Cart adds) and suggest simple optimizations on hooks, captions, and posting times.
Requirements
  • Active university student or recent graduate with strong interest in fashion, luxury, and social media content.
  • Familiar with TikTok trends, basic video editing (CapCut or similar), and comfortable appearing on camera or directing talents.
  • Detail-oriented, proactive, and able to work from Jakarta (hybrid/onsite as needed).
  • Plus: prior experience running TikTok content, live commerce, or marketplace content for fashion or lifestyle brands.

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