Digital Marketing

7 days ago

North Jakarta Jakarta, Indonesia PT. Roda Urban Nusantara.. Full time 900,000 - 1,200,000 per year
Job Vacancy: Digital Marketing (Lead Generation & Investor Acquisition)

Company: PT Roda Urban Nusantara (Urbanica)

Location: Pluit, North Jakarta

Employment Type: Full-time

Industry: Hospitality & Entertainment Investment Development


Company Overview

PT Roda Urban Nusantara (Urbanica) adalah perusahaan hospitality & entertainment premium yang sedang berkembang pesat dengan fokus pada Men's Health Spa, Bars, Lounge, dan KTV.

Seiring ekspansi ke kota-kota besar di Indonesia, kami mencari talenta Digital Marketing yang mampu mendorong lead generation & investor acquisition melalui strategi digital yang efektif.


Position Summary

Posisi ini bertanggung jawab membangun dan mengelola funnel digital untuk menjaring investor potensial, termasuk:

  • Paid ads targeting investor persona
  • Content marketing untuk corporate & investment branding
  • CRM management & investor nurturing
  • Supporting investor relations & pitch deck activation

Peran ini membutuhkan kemampuan strategic digital marketing, performance-driven mindset, dan pemahaman terhadap investment-driven communication.


Key Responsibilities
  • Mengelola website korporat & halaman informasi investasi
  • Merancang & menjalankan paid advertising campaign (Google, Meta, LinkedIn)
  • Membuat konten branding & edukasi investasi (corporate/investor content)
  • Mengelola CRM investor funnel, nurturing leads & segmentation
  • Mengelola komunikasi komunitas investor (WA/Email/Private channel)
  • Menyusun pitch deck & materi presentasi investor bersama manajemen
  • Melakukan competitor research untuk strategi investor marketing
  • Berkolaborasi dengan tim untuk menyelaraskan brand & expansion strategy

Qualifications
  • S1 Marketing/Business/Communication/Finance
  • Min. 3 tahun pengalaman di Digital Marketing / Lead Generation
  • Pengalaman menjalankan paid ads dengan KPI jelas (CAC, CPL, ROAS)
  • Kemampuan menulis konten corporate & investment oriented
  • Menguasai CRM (HubSpot/Zoho/Salesforce)
  • Analytical & data-driven mindset, komunikatif, dan proaktif
  • Pengalaman di hospitality/nightlife/F&B menjadi nilai plus

Preferred:

  • Pengalaman investor relations atau fundraising marketing
  • Paham SEO/SEM untuk high-intent conversion
  • Familiar dengan pitch deck & feasibility study

Be Part of Indonesia's Most Ambitious Hospitality Expansion

Jika Anda percaya bahwa digital funnels dapat menghubungkan visi dengan modal, maka Anda adalah talenta yang kami cari.

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