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Marketing Communication Executive

3 weeks ago

Jakarta, Indonesia Kanmo Retail Group Full time

Social Media Management
- Manage brand presence on social media platform to engage with followers/ Nespresso communities.
- Prepare and execute the editorial plan for social media postings based on campaign and products availability.
- Monitor & evaluate the social media metrics and suggest improvement plan.
- Work closely with CRC team to ensure the correspondence well executed based on brand plan.
- Evaluate the interactions made on social media platform and prepare improvement plans.
- Work closely with the CRM team to ensure engagement between with Brand & its member are well communicated consistently.
- Evaluate the performance on monthly base and suggest an improvement plan.
- Online Marketing Communications
- Ensure Brand’s messages conveyed to end customers across all platforms (owned, earned, paid) in a timely manner.
- Develop a strategic communication plan to be reviewed by Head of Marketing alongside with the budget.
- Prepare the brief and work closely with designer team to deliver collaterals required.
- Liaise directly with partners/other departments (i.e: Malls, Banks, vendors, Digital Marketing team, etc) for an efficient & effective execution.
- Prepare a comprehensive report for HoM review including proof of publication & actual budget.
- Discuss together with the team & Principal to develop, propose & execute a Brand activation (event) to ensure awareness & engagement between the visitors and brand.
- Work closely with VM, Event, PR, and procurement team for event activation.
- Work closely with OPS, MD, and other relevant department for event execution.
- Reporting to the Head of Marketing for the event performances.

Department

Brand Management

Role

Nespresso

Locations

Jakarta