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Marketing Lead

2 weeks ago

Jakarta, Indonesia WeNetwork Asia Full time

**About the Company**:
Our client is a fast growing tech company that focuses on renewable energy.

**Responsibilities**:

- Lead and manage a team of marketing associates responsible for developing engaging and relevant social media and marketing content.
- In charge of creating interesting and pertinent social media and marketing content, lead and supervise a group of marketing assistants.
- Make a thorough content plan that is in line with the brand vision and marketing goals of the business.
- Oversee the distribution of marketing materials via the corporate website and different social media channels.
- Maximise the reach and engagement of your content, track and analyze performance indicators.
- Oversee the company's coverage and visibility in the outside media.
- Develop connections with influential people and important media sources to raise brand awareness and favourable publicity.
- Monitor and analyse performance metrics to optimise content reach and engagement.
- Manage the company's external media presence and coverage.
- Cultivate relationships with key media outlets and influencers to increase brand visibility and positive exposure.
- Identify relevant industry coalitions, forums, and partnerships for company to join and collaborate with industry stakeholders to drive mutually beneficial initiatives.
- Plan and organise company marketing events, both virtual and in-person, to promote brand, products, and services.
- Stay up-to-date with industry trends, competitor activities, and market insights.

**Key Requirements**:

- Minimum 4 years of marketing experience, with a focus on content creation, media management, and event planning, and public relations.
- Demonstrated success in leading and managing marketing teams.
- Strong understanding of digital marketing, social media platforms, and content distribution channels
- Possess solid communication and interpersonal skills, with the ability to build and maintain relationships with industry partners and stakeholders
- Creative mindset with a keen eye for innovative marketing opportunities
- Good sense of design to ensure visually appealing and compelling marketing materials.

**Call for Action**: