Digital Advertising Specialist
1 week ago
We're looking for a talented Digital Advertising Specialist to join our marketing team. As a key member of the team, you'll be responsible for leading digital marketing efforts and driving brand growth through increased awareness, consideration, and conversions.
Main Responsibilities
- This role involves managing digital advertising campaigns across multiple platforms, including Google Ads, Meta Ads, TikTok Ads, and SEM.
- You'll be responsible for gathering and analyzing marketing data to inform campaign optimization strategies.
- Analytical skills are essential for evaluating end-to-end customer experience across multiple channels and customer touchpoints.
What We're Looking For
- A minimum of 5-7 years of experience in managing digital advertising campaigns, with a focus on Display Ads, Search (SEM), and Programmatic in the e-commerce or consumer goods industry.
- Experience in optimizing lower funnel/retargeting channels such as SRN, Partner networks, Programmatic & Catalogue Ads with positive ROAS.
- Strong data analysis and interpretation skills, with the ability to derive actionable insights from advertising performance metrics.
About Our Team
The GoMart Marketing team is comprised of experts in marketing management, strategy and planning, brand partnerships, CRM, and digital marketing. We're passionate about elevating GoMart's brand and engaging with our users.
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