Brand Marketing Strategist
2 months ago
Social media strategy and execution: Manage Jakmall's multiple brands presence on platforms like Instagram, TikTok, Shopee Live, and TikTok Live.
- Influencer marketing: Collaborate with influencers to promote Jakmall brands.
- Cross-functional collaboration: Work with design, influencer relations, and other teams to ensure smooth campaign execution.
- Data analysis and optimization: Track campaign results, identify areas for improvement, and use data insights to make strategic decisions.
- Content creation and engagement: Drive brand engagement with innovative content across social media and marketplaces.
- Marketplace management: Maintain a dynamic presence on online marketplaces like Shopee, Tokopedia, Lazada, Blibli, and TikTokShop.
- Bachelors degree in marketing, communication, business or a similar field.
- 1+ year of experience in brand marketing strategy with multi-channel campaign development an execution (social media & marketplaces like Shopee, Tokopedia, etc.).
- Proven experience managing social media accounts (content creation for Instagram & TikTok).
- Strong understanding of social media advertising (SEO & SEM a plus).
- Proficiency in operating e-commerce marketplaces.
- Experience with influencer marketing, offline branding, and live streaming platforms (all a plus).
Highly Desirable Skills
- Social media savvy: Stay ahead of trends and adapt marketing strategies.
- Analytical & creative: Blend data insights with fresh ideas.
- Driven & passionate: Build brands and achieve results.
- Agile & adaptable: Embrace change and thrive in a fast-paced environment
- Organized & collaborative: Manage priorities and work effectively with teams
- Strong communicator: Deliver clear presentations and collaborate seamlessly
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