Marketing Executive
7 days ago
Job Summary
Marketing Executive will be responsible to increase usage of Tata Skola through offline and online campaign activations to education institutions. They shall plan activities, content and collaterals that would be needed for marketing purposes. Marketing Executive will also develop social media content planning to increase awareness and exposure of the business.
Principal Accountabilities
Increase business usage through creative offline and online marketing campaigns with current and potential clients.
Increase lead generation through creative marketing campaigns
Initiate, develop, plan and execute new marketing campaigns.
Establishing partnership with educational associations
Work together with the Business Development team to further educate clients regarding the business.
Work together with product and tech team to solve customer’s issues
QUALIFICATION REQUIREMENT
Previous experience as a Campaign Specialist/Activation and Event Specialist in the education sector is preferred.
Bachelor degree from a reputable university
Experienced in education industry is a plus
COMPETENCY REQUIREMENT
Solid communication background (project management, content, database, atc.) with understanding or hands-on experience on the business project
Great analytical, multi-tasking, and problem-solving skills
Able to develop B2B and B2C marketing campaigns
Proficient in English
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