Vp of Social Media

5 days ago


Jakarta, Indonesia WeNetwork Asia Full time

**About the company**:
Founded in 2012, our client is one of the leading e-commerce platform in SEA. They have a strong presence, a large logistics network, and a huge payments network in the region. They aim to serve 300 million users by 2030.

**Responsibilities**:

- Formulating long term objectives and sound strategies that would help realize the set objectives
- Develop comprehensive strategy and plan for Social that will drive the company's consideration, through clear role for each platform, boosting strategy and content plan
- Building strong plan to achieve consistent engagement through Social Media, KOLs and Live Streaming
- Managing and leading the implementation of all Social integrated plan successfully within strategy, budget and timeline in order to ensure consistent brand identity and messages applied across all digital platforms
- Managing integration, alignment and coordination across functions, including with branding and commercial teams to ensure campaign alignment. And with media team to align on Social boosting plan and amplification
- Define clear and relevant KPIs for Social, KOLs and Livestream and track the performance by measuring and monitoring metrics, including awareness, impression, perception and buzz
- Ensure cost efficiency on Social channel and Livestream
- Influencing, motivation and developing subordinates to achieve the overall objectives and personal development plan for each team member.

**Requirements**:

- Min. Bachelor’s Degree
- Min. 10 years of relevant work experience in Marketing and Digital
- Excellent knowledge of Digital and Social Media and other communication touch points
- Commercial focus, results-oriented, and an outstanding relationship builder
- Have good strategic thinking and analytical skills
- Good sense of design and creative works
- Creative, persistent and outgoing personality, eager to learn
- Proactive, positive & open mindset and self-motivated with an ability to work without close supervision
- Excellent communication, negotiation & reporting skills in both Bahasa and English
- Cross-functional Leadership skills.

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