Manager, Marketing
2 months ago
**Marketing Manager Requirements for DeWave**
**Qualifications**:
- Bachelor’s Degree in Business, Marketing, or a related field. A Master’s Degree or MBA is preferred
- Minimum 2 years of experience in a marketing leadership role, ideally in a multi-branch or franchise business
- Proven track record of managing marketing strategies across multiple locations or branches
- Strong experience in partner management and maintaining relationships with external stakeholders
- Understanding of the health and wellness industry is a plus
**Skills**:
1. Communication Skills:
- Strong ability to communicate clearly with diverse teams across multiple branches and external partners
- Proficient in delivering presentations, reports, and insights to stakeholders, management, and franchise partners
2. Critical Thinking & Problem Solving:
- Adept at analyzing complex business challenges, particularly those related to managing diverse branches and partnerships
- Skilled at identifying business opportunities and implementing marketing solutions tailored to specific branch needs
3. Leadership & Cross-functional Team Management:
- Experience in leading and managing not only the marketing team but also collaborating with other departments such as operations, sales, and customer service
- Ability to build a high-performing team, ensuring effective collaboration across all branches
4. Project Management & Multi-tasking:
- Expertise in managing multiple marketing campaigns and projects simultaneously across different regions and branches, ensuring consistent branding and performance
- Strong organizational skills to keep track of deadlines and resources across diverse teams
5. Strategic Planning for Multi-branch Growth:
- Proven ability to design and implement marketing strategies that scale across multiple locations
- Skilled in developing tailored marketing plans that cater to the specific customer demographics of each branch while maintaining brand cohesion
6. Sales & Partnership Development:
- Strong understanding of franchise and partnership models, with experience in developing joint marketing plans with external partners
- Ability to coordinate sales and marketing strategies to optimize performance across all DeWave locations
7. Digital & Offline Marketing Expertise:
- Expertise in both digital (SEO, SEM, social media) and offline marketing strategies tailored for multi-branch operations
- Experience managing integrated marketing campaigns that drive customer engagement across various channels.
8. Financial Management & Reporting:
- Experience in managing large marketing budgets and ensuring cost-effective campaigns
- Ability to track and report key financial metrics, such as ROI, profitability per branch, and customer acquisition costs
9. Adaptability in Managing Multi-location Operations:
- Ability to navigate the complexities of managing operations and marketing for multiple branches with different needs and market conditions
- Open to travel as needed to oversee branch-level operations and campaigns
10. Stakeholder Management & Relationship Building
- Skilled in building and maintaining relationships with internal and external stakeholders, including franchise owners, partners, and corporate leadership
- Experience in managing and negotiating with external vendors and service providers.
**Personal Attributes**:
- Strong leadership presence with the ability to inspire teams across multiple regions.
- Results-oriented, with a focus on growth and scalability
- Collaborative, with a high level of emotional intelligence to manage diverse teams and partners.
Jenis Pekerjaan: Penuh Waktu
Pendidikan:
- S1 (Diutamakan)
Bahasa:
- English (Diwajibkan)
- Indonesian (Diutamakan)
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