Digital Paid Ads Manager
6 months ago
**About the company**
BeautyHaul is one of the fastest-growing beauty companies in Indonesia that aspires to be the largest vertically integrated beauty ecosystem from supply to retail. Due to its exponential growth, the company has attracted investment from a reputable investor, Sequoia Capital.
Our first brand ''Somethinc'' was founded in 2019, is currently the #1 skincare brand in e-commerce & modern trade with >1M social media followings. Our second brand Glowinc is breaking the boundaries by offering genderless products at affordable prices. Our offline/online commerce BeautyHaul is the core for carrying multiple brands that we have directly to our customers. We are incubating more and more business models in our platform and aim to be a strong regional player in the beauty, within the South Asia region.
**Responsibilities**:
- Collaborate with marketing and sales teams to understand business goals and develop comprehensive digital advertising strategies.
- Plan, create, and execute digital advertising campaigns across various platforms, such as Google Ads, Meta Ads, TikTok Ads, marketplace, and other relevant channels.
- Develop engaging ad creatives, copy, and landing pages to maximize campaign effectiveness.
- Develop and manage digital advertising budgets, ensuring optimal allocation of resources for maximum return on investment (ROI).
- Implement strategies to improve the objective rate of digital advertising campaigns. Utilize analytics tools to track and analyze the performance of digital advertising campaigns.
- Generate regular reports, providing insights and recommendations for optimizing campaign performance.
**Requirements**:
- Proven track record in digital marketing with a focus on digital advertising, preferably in the beauty or FMCG industry.
- Demonstrated experience in planning, executing, and optimizing digital advertising campaigns across various platforms, including Google Ads, Meta Ads, TikTok Ads, marketplace, and other relevant channels.
- In-depth knowledge of digital advertising platforms, staying updated on best practices, new features, and industry trends.
- Successful management of digital advertising budgets, ensuring efficient allocation and optimization for maximum ROI.
- Ability to collaborate with cross-function teams and lead a team
We have a 'CREATE' culture (Collaborative, Responsible, Eccentric, Agile, Tough, Effective). We are looking for more people to join us, who are excited to disrupt the traditional beauty industry with product innovation and non-linear growth, who want to build a profitable start-up into a unicorn company, who will always learn and do the right thing.
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