Facebook Ad Buyers

**Position**

Pasxcel is continuing to grow and we are looking for a **Paid Ads specialist (FB Ads)**

**Company Background**

Pasxcel is an online school providing IGCSE education covers academics, life skills as well as intellectual pursuits for lower and upper secondary students that aims to provide holistic education with the goal of not only producing well rounded students that excel academically but also building individuals who have the essentials soft skills, confidence and knowledge to succeed and be prepared for the possibilities of tomorrow.

**Responsibilities**

You will be responsible for creating, maintaining, and optimizing paid advertising campaigns through Google, Facebook and other paid social platforms to create conversions.

Must be able to write ad copies with various angle that create conversion and able to ideate ad creatives and work together with video editor for the production of creatives.

Monitor & analyze campaign performance, evaluate campaign data - to make statistically stable & relevant optimizations to achieve marketing goals.

You will research to stay updated with the latest performance marketing and industry trends, techniques, tools and traffic sources so you know the best practices to our marketing strategies.

Work closely and ideate with designer, copywriter,sales team to optimise customer experience, sales funnel, ad creativity, and ensure brand consistency

Proactively research new hooks and angles to lower the cost to acquire a customer.

Generating reports for performance marketing on a weekly and monthly basis

Be responsible for the day-to-day management of the ad campaigns running.

**Experience**

Min 2 - 3 years hands-on experience with digital advertising platforms

Must have experience working in a startup/SMEs environment

Possess relevant experience in digital marketing, lead generation, and marketing communications, preferably in startup/SMEs environment

Strong analytical skills and data-driven thinking

Proficient in English and strong communication skills. Knowledge of Mandarin and Malay will be an advantage.

Ability to work independently and multi-task and prioritize

You have excellent knowledge of social media analytics including Google Analytics, Facebook Ad Manager, and SEO tools, to name a few.

You are fluent and clear in your communication with people of all levels

**Salary range**

RM2,100 - RM3,500

**Benefits**

Dental insurance

Health insurance

Maternity leave

Professional development

Vision insurance

**Schedule**

Monday - Friday

**Salary**: Rp12,553,621 - Rp15,808,865 per month

**Experience**:

- Facebook Ad/Marketing: 3 years (required)