Senior Content Writer

1 week ago

Jakarta, Indonesia Indepay Full time

We want a Content Writer who has a unique way with words and ideas. So, if you’re a true wordsmith, come work with us at Tara | Indepay.

**What do we do?**

Our goal is to Digitize 100 million banked accounts in Indonesia and that’s just the start. Tara | Indepay is here to revolutionize payments. With our highly secured account-to-account transfer network, we are drastically minimizing the costs for consumers in digital payments. With our one-click checkout consumers get a frictionless experience that’s free from unnecessary transaction fees.

**Who are we looking for?**

If you love creating high-quality and engaging content and driving business success with it, we want you on our team

**What will you do?**
- Accountable for all content marketing initiatives to drive traffic, engagement, and leads, that deliver sales and customer retention.
- Writing and editing a wide variety of content types, including sales enablement, video, articles, and long-form content.
- Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives.
- This role requires a brand publisher mindset: Create the content our audience is looking for and then optimize the path to conversion.
- Measurement and optimization of the program will be required on a regular and ongoing basis.
- Integration of content programs with brand campaigns to drive the brand to demand.
- Collaborate with marketing and design teams to plan and develop site content, style, and layout
- Write clean, concise, well-polished copy, review & edit content produced by the team, ensuring consistent messages.
- Continuously measure and improve content performance
- Build and maintain editorial calendar and written guidelines.
- Push the business to adopt better content creation practices through frequent testing of new content formats and distribution channels, including championing the increased use of data visualization.

Excellent collaboration and teamwork skills to manage diverse global teams. Understand the cultural background, personality, and values of the team members, and remain an active listener to minimize miscommunication and misunderstandings
**Requirements**:
**What do you have?**
- Bachelor’s or Master’s in marketing, communications, journalism or related discipline. MBA is preferable from premier Universities
- Minimum 5 years of experience in direct copywriting or producing content building audiences either online or offline
- You have exposure to Fintech and /or Digital marketplace products and have a background in an early-stage consumer-facing product company.
- Ability to manage multiple projects and priorities consistently meeting deadlines
- Strong interpersonal and communication skills, verbally and in writing—with the ability to be persuasive
- Contribute to social media postings and management of social media accounts and content calendar
- Work with product marketing and sales, develop content strategies and materials to support the sales cycle
- Keep up with current industry trends and topics to ensure effective communications
- Experience with Web Content Management Systems, HTML, Marketo, and Adobe Creative Cloud a plus
- Ability to create, update, and maintain training documents
- Channel specific knowledge (blog, SlideShare, Facebook, Twitter etc.) preferable

**How do you do it?**
- You thrive in a dynamic and fast-paced environment, and is a hands-on, independent, self-motivated, and fast learner
- You deliver on your commitments without fail. You demonstrate high integrity and dependability through your own conduct.
- You have an analytical and data-driven approach to day-to-day work
- You are always energetic and work well under pressure. You take initiative, focus on results, and effectively execute the plans.
- You have excellent communication skills and have the ability to impact and influence.
- You have an unparalleled attitude and determination to succeed against all odds. You respond to change with a positive attitude and a willingness to learn new ways to accomplish objectives.
- You can multitask and have excellent time management, organizational, and prioritization skills.
- You are a strategic thinker who understands business opportunities to create a competitive advantage. You can plan ahead for upcoming problems or opportunities and take appropriate action.
- You have excellent problem solving and analytical skills, and can think outside the box to proactively provide the right solution with excellent business acumen and tech savviness.
- You stay positive and bring out the best in a team. You have effectively collaborated with various teams and individuals
- You are independent, self-motivated and a fast learner. You are a risk taker and can think out of box to come up with innovative ideas.
- Patience and perseverance are your key attributes.

**Benefits**

**What do we offer?**

You will be working alongside other passio

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