Online Marketing Specialist

1 week ago

Jakarta, Indonesia Bukalapak Full time

**Company Overview**:
Bukalapaks mission is to provide a fair economy for all. We envision a tech-enabled economy where everyone from all walks of life has the options and opportunities to get more out of life, powered by our innovative online and offline platform. We do this because we believe people deserve equal opportunity to create better lives for themselves and their loved ones. Bukalapak is one of the largest e-commerce companies in Southeast Asia. Founded in 2010, it now has more than 100 million users with various physical and virtual products, including small kiosks and the e-commerce platform.

**What does day-to-day look like?**
- Assist in planning and implementing digital marketing campaigns
- Collaborate with the team to ensure campaigns run smoothly
- Support content creation for various digital channels
- Ensure content aligns with brand messaging and guidelines
- Analyze campaign performance metrics and provide insights
- Contribute to data-driven optimizations for improved results

**What does amazing look like?**
- Experience in Game Publishing company is preferred
- Experience with digital advertising platforms like Google Ads and Facebook Ads
- Strong analytical skills to track and measure campaign performance
- Adept at using marketing analytics tools like Google Analytics
- Knowledge of A/B testing and data-driven decision-making
- Excellent written and verbal communication skills
- Creative thinking and problem-solving abilities
- Ability to work in a fast-paced, results-oriented environment
- Detail-oriented and highly organized.
- Familiarity with marketing automation software is a plus.
- Strong teamwork and collaboration skills.
- Willingness to stay updated with industry trends and best practices

Bukalapak is an equal opportunity employer. Our hiring committee considers all applicants based on their merits and qualifications for each position. Bukalapak does not discriminate applicants on the basis of their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or any other characteristics protected by applicable law. We embrace diversity and encourage inclusion because we believe that to help create A Fair Economy For All, we need to build a workplace for all **#BukalapakForAll

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