SEO Senior Executive
6 days ago
We are looking for an enthusiastic and driven SEO to join our Marketing department. This role will be primarily influence the organic / non-paid channels by directing the channels operations and overseeing both SEO & ASO Performances
**Responsibilities**:
- ** Keyword research management**:Manage to identify trending keywords and segmented keywords that are able to grow web traffic
- ** Content Writing/Planning**
- Able to create quality and engaging content that cater to users intent based on keyword research
- Able to produce blog content and content planning for ZALORA Blog
- ** Offpage SEO**:Have experience in handling offpage SEO and/or backlinking monitoring
- ** Analytics**:
- Have deep understanding in analytical tools such as Google Search Console, Ahrefs, Keyword Explorer
- Able to draw conclusions and analysis from data collected
**Requirements**:
- Experience in ecommerce is a major plus point
- Passion in writing, Search Engine Optimization and internet marketing
- Internet savvy with knowledge of HTML
- Familiar with Wordpress Management and AI
- Good organization and project management skills
- General understanding of and interest in online marketing channels and e-commerce
- Excellent negotiation and interpersonal skills
- Team player, and also an independent, initiated individual with the drive to learn a variety of tasks
**The ZALORA Story**
ZALORA is Asia’s leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region’s pioneer large scale e-commerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million visits per month.
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