Kol & Partnership Executive (Toys)
6 months ago
**Key Responsibilities**:
- Own the influencer/community relationship completely from identification to engagement and finally deployment including managing the commercials, helping the influencer create content (or guiding), and tracking.
- Work with the content marketing team to leverage influencers and communities beyond just their direct network driving reach, engagement, credibility and conversion.
- Scout, develop and grow relationship with partners such as other brands within allied categories, publishers etc, to grow Kanmo brand footprint through joint promotions, GWP’s, content deployment etc.
- Work closely with senior leaders, marketing teammates, and other departments to create effective outreach communications strategies that leverage current trends & fashions, and bring to life our brands’ core benefits properly and consistently.
- Setup daily tasks and activity for all outreach initiatives to ensure high quality and timely deployment.
- Keep track of key influencer and marketplace trends to drive better campaign and business performance.
- Deliver incisive monthly reports tracking performance and recommending key actions for the future.
**Requirements**:
- Bachelor's degree in Marketing, Public Relations preferred.
- Graduate degree in a related field is desirable.
- Minimum of 1 years’ experience in KOL Management or Partnership
- Experience in social media agency is preferable
- Has KOL databases or broad networking and connections
- Must able to communicate in Bahasa and English
Department
Distribution
Role
Brand & Marketing Strategy
Locations
Head Office
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