Digital Marketing Specialist

5 months ago


Jakarta, Indonesia Gojek Full time

ODS - Product Management, Jakarta

**About the role**

You’ll be responsible for the overall digital marketing side for GoMart, from the strategy and execution part. You’ll be in charge of the growth of our consideration and conversion funnels. You’ll be working closely with Marketing Strategy Manager & Brand Comms Manager to craft & launch digital campaigns.**What You Will Do**
- Align with Marketing Manager to create & plan marketing strategy on digital to grow GoMart business
- Execute day-to-day task of launching digital ads on various channels
- Align with finance team to report digital marketing spending
- Do the improvement and planning for the next strategy on digital side

**What You Will Need**
- Bachelor's degree from reputable universities or equivalent experience engineering, economics, marketing, communication, or business major
- 2+years of experience preferably in Tech Industry and experience in launching, executing and reporting digital ads channels (Display & Video Ads (DV360, Youtube VAC), App Engagement (UACe), Social Media ads (Meta, TikTok, Twitter) & Search Ads (SEM)
- Excellent written & verbal communication (English) abilities at the business level
- Self-driven individual with a good sense of ownership
- Understand Excel/Google sheet advanced level formula and Good sense of business acumen & data interpretation
- Experienced on set up marketing technology implementation such as events tracker, pixel implementation & Google Tag Manager
- Deep knowledge & understanding of different marketing attribution models (last-click, first interaction, linear, non-direct etc) and marketing funnel and customer journey stage

**About the team**

GoMart team is having 4 team member, and 2 admins. Divided into Head of Marketing, Planning & Strategy, Brand Marketing, CRM planning & Strategy, campaign admin and creative admin.
- **About GoTo Group**
- GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress’ by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, e-commerce, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek, Tokopedia and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.
- **About Gojek**
- Gojek is Southeast Asia’s leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.
- **About GoTo Financial**
- GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.
- **About Tokopedia**
- Tokopedia is an Indonesian technology company with a mission to democratize commerce through technology. It has been a driving force behind Indonesia's digital development since its foundation in 2009, with more than 99% of districts and empowered around 12 million merchants listed nationwide. With Nakama ranging all across Indonesia, Tokopedia aims to simplify the lives of many to #FindYourPurpose together.



  • Jakarta, Indonesia ICERT Full time

    We are a consultancy company based in Dubai. We are looking to have a full or part-time digital marketing specialist join our team. You will work from home/ remote. Minimum 20 hours per week with daily reporting on tasks done. You need good internet connect and your own computer. As a Digital Marketing Specialist, you will be responsible for all digital...


  • Jakarta, Indonesia WeWe Talent Marketplace Full time

    **Company Description** WeWe Talent Marketplace is a platform that connects businesses with talented freelancers, enabling efficient project collaboration through job postings, competitive bidding, and milestone management. It empowers both clients and professionals to thrive in a dynamic work environment. **Role Description** This is a contract remote...


  • Jakarta, Indonesia Builder Lead Converter Full time

    **Builder Lead Converter**: **Digital Marketing Specialist**: **About Us**: Builder Lead Converter is a dynamic and innovative company specializing in helping builders convert leads into customers through cutting-edge marketing strategies. We pride ourselves on delivering exceptional results and providing our clients with top-tier service. We are seeking a...


  • Jakarta, Indonesia PT. STAR KARLO INDONESIA Full time

    PT Star Karlo Indonesia is a leading B2B logistics company, is seeking a talented and dynamic Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing effective digital marketing strategies to enhance our online presence, generate leads, and drive business growth. This role...


  • Jakarta, Indonesia Active Study Full time

    **Digital Marketing Specialist** Our Client, **Property Kidd**, is a dynamic company specialising in high-quality roller shutters designed to enhance both security and aesthetics for homes and businesses. With a commitment to innovation and customer satisfaction, Property Kidd offers a range of products tailored to meet diverse needs. They are seeking a...


  • Jakarta, Indonesia ITConnexion Full time

    **About the Role** A **Digital Marketing Specialist** typically has a blend of creative, analytical, and technical experience. Below is an outline of the type of experience someone in this role might have accumulated over time. As a Digital Marketing Specialist, you will be responsible for planning, executing, and optimizing digital marketing campaigns to...


  • Jakarta, Indonesia Netiquette Software Full time

    **Role Description** This is a full-time remote role for a Digital Marketing Specialist at Netiquette Software. As a Digital Marketing Specialist, you will be responsible for the day-to-day tasks of social media marketing, digital marketing, web analytics, online marketing, and communication activities. This role requires a strong understanding of digital...


  • Jakarta, Indonesia I Marketing Tech Full time

    **Unpaid Internship Program** **Company: I Marketing Tech** **Location**: Charlotte, NC and Tampa FL but work is remote **Duration**: 3 months **About Us**: I Marketing Tech is a dynamic and innovative digital marketing agency that specializes in providing tailored solutions to our clients. We are looking for motivated and talented interns to join our...


  • Jakarta, Indonesia PT Alfa Omega Virtual Full time

    **Digital Marketing Specialist** **Job Desc**: - Designing marketing campaigns to maintain and supply the right content for a business campaign, managing social media engagement, and quantitative analysis of website traffic. - Communicate the plan with product leads and art directors to ensure it fits the agenda - Create platform analysis reports and...


  • Jakarta, Indonesia PT. Otten Coffee Indonesia Full time

    At Otten Coffee, we are dedicated to fueling coffee enthusiasts' passion through our premium coffee machines, top-notch coffee beans, and comprehensive coffee-making accessories. Join our team and be part of thea biggest movement to #mengopikanindonesia. **Job Description**: As a Digital Marketing Specialist at Otten Coffee, you will play a pivotal role in...


  • Jakarta, Indonesia OTW Kampus Full time

    Karya Media, perusahaan yang mengkhususkan diri dalam manajemen media sosial dan strategi digital, saat ini membuka peluang karir untuk posisi Digital Marketing Specialist yang berbakat dan berdedikasi. Kami mencari individu yang bersemangat, kreatif, dan memiliki pengetahuan mendalam tentang tren terbaru dalam dunia digital marketing. Jika Anda memiliki...


  • Jakarta, Indonesia PT. BIFORST LOGISTICS Full time

    **Digital Marketing Specialist** - **Biforst Group**_. Kami fokus pada FMCG dengan pengiriman dan Sumber daya Alam. saat ini sedang membutuhkan Posisi **Digital Marketing Specialist** yang kreatif dan berdedikasi untuk bergabung dengan tim kami. Jika Anda memiliki pemahaman yang kuat tentang pemasaran digital dan ingin membantu mengembangkan brand kami...


  • Jakarta, Indonesia Essential Marketing Full time

    Key Responsibilities - Create and manage Google Ad campaigns (SEM). - Create and manage Facebook Ads and Instagram Ads (Social media advertising). - Regularly review and optimize all advertising campaigns for positive ROAS. - Manage paid listings on third party websites and media partners. - Manage Google Analytics to track and measure all marketing...


  • Jakarta, Indonesia Pinhome Full time

    **About the role** We are looking for a passionate and dedicated individual who has an eye for details and enjoys expanding their skillsets. You will be responsible for marketing efforts for leads generation, and brand awareness, and optimizing effective campaign targeting and performance measurement. **What You Will Do** - Planning content for the...


  • Jakarta, Indonesia TRI7 Solutions, Inc. Full time

    **Tasks and Responsibilities**: 1. Generally create, carries out and implements conceptualized Marketing Strategies and online campaigns 3. Increase the quantity and quality of website traffic and visibility 4. Produce content needed in link-building such as guest posting, outreach activities, niche-relevant social bookmarking and where necessary 5....


  • Jakarta, Indonesia Netiquette Software Full time

    We provide one complete single cloud business solution including Accounting, Inventory, CRM, Payroll, POS and customized Cloud Solution for businesses to manage core key business operations, with real-time data, easy-to-use views and role-specific business information. Hence, we can ensure your business meets consistency on the right path to success by...


  • Jakarta, Indonesia PT. Berkat Sinergi Internasional Full time

    About Us: PT. Berkat Sinergi Internasional (BSI) is a holding company that manages a wide range of businesses across multiple industries. Our portfolio includes enterprises in sectors such as building management, chemicals and automotive. As we continue to grow, we aim to strengthen our digital presence and streamline operations. We are looking for a driven...


  • Jakarta, Indonesia Comprehensive Business Services CBS Full time

    **Digital Sales Specialist at Comprehensive Business Services (CBS)**: Comprehensive Business Services (CBS) is seeking a highly motivated and results-driven Digital Sales Specialist to join our Sales department. As a Digital Sales Specialist, you will play a key role in driving revenue growth by implementing effective digital sales strategies and building...


  • Jakarta, Indonesia Slasify Full time

    The role is a 360 digital marketing role implementing campaigns, planning launches, and developing marketing assets to promote our service, product, event, or campaign. The **Digital Marketing Specialist** will display solid interpersonal skills and understands marketing, sales and customer needs. You are expected to develop innovative strategies to...


  • Jakarta, Indonesia PT Stampindo Lancar Jaya Full time

    Persyaratan Bachelor’s degree or above in Marketing or other related fields Experienced in communications marketing and have a strong grasp of traditional and digital media with at least 2 years of related industry experience (In-house/agency) Have good communication skills and attitude. Experienced in advertising on different platforms such as...