Social Media

1 week ago


Jakarta, Indonesia Kanmo Group Full time

Havaianas is a young, fun-loving, vibrant, colorful & energetic Brand spreading happiness & smiles globally. The Brand has been “Designed for a Free Life”. It is one of the most premium sandal Brands and symbolizes quality, comfort & style. More than 250 million pairs of Havaianas sandals are sold across 80+ countries in a year We are looking for a young, dynamic, self-driven Social Media & CRM rockstar to propel the social media presence of Havaianas Indonesia to much greater heights.

**Key Responsibilities**:

- Create brand content calendar alongside with daily schedule, content type, copy-writings and call to action not limited to Instagram, Facebook, Tiktok, Youtube, Twitter etc.
- Create strategy for 360 degree social media strategy & implement across all platforms - IG, YouTube, Tiktok, FB etc.
- Track social media performance of competition and benchmark brands. Implement best practices for Havaianas
- Implement social media analytics & generate intelligence on what works & what doesn’t
- Implement content calendar to social media publishing tools like Hootsuite and Iconosquare
- Develop and maintain content and communications for online and offline marketing campaigns, activities and events through all possible digital channel;
- Plan and define Customer Relation Management (CRM) campaign with specific objectives and detail target audience;
- Co-ordinate requirements for promotional or brand material as defined by regional Assist with copywriting, artwork, and web workflow for planned digital marketing communications
- Provide social media and CRM related report with deep analytics, insights and recommendation
- Liaise with Brand Principal for social media strategy for the market.

**Requirements**:

- Excellent team player, Very strong people skills, Extrovert & outgoing
- Personally active on Social Media & understands the social media universe
- Should be self-driven. High degree of ownership & accountability. Result oriented
- Ability to thrive in an ambiguous and ever changing business environment. Be flexible
- High degree of attention to details. Problem solver
- Willing to listen to new ideas and learn continuously
- Excellent time management and stakeholder management skills
- Fluent in Bahasa & English
- Strong at MS Office - Excel, Power Point
- Well-versed with Iconosquare, Hootsuite, social media analytics tools
- Minimum Bachelor’s degree with 2+ years of experience in FMCG/Consumer goods/Fashion/Retail/F&B/Beauty handling social media


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