Digital Marketing

2 months ago

Badung, Indonesia PT Saat Alam Pulih Indonesia Full time

Digital Marketing & Community Manager

**Brief**

Strategize, develop, maintain, track, and optimize our digital marketing and e-commerce efforts and campaigns to maximize results. Is responsible for implementing and managing marketing campaigns to promote the brand and its products within the digital space. He or she plays a major role in enhancing brand awareness as well as driving traffic and lead/customer acquisition to sales conversion. Will be responsible for the performance and ROI of digital marketing efforts and E-commerce platforms.

**Responsibility**
- Ensuring digital marketing efforts and E-commerce channel's performance are meeting targets and meeting deadlines
- Effectively managing marketing efforts and budgets
- Responsible for Optimizing SEO, Facebook ads, and digital marketing strategy to reach the right audience and increase conversion
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identifying the target audience and managing the targeted effort
- Provide reports on the return of investments of the digital marketing efforts and campaigns to demonstrate efficacy and performance
- Constantly finding new ways to maximize presence and grow
- Managing and optimizing the ads features & marketing through the marketplace and sales channels (Tokopedia, shoppee, WhatsApp, etc)
- Managing and optimizing all E-commerce channels of Bali Forages
- Required to keep up and have a deep understanding of our product knowledge as a whole to strategize accordingly.
- Provide accurate and timely reports on the return of investments of the digital marketing efforts and campaigns to demonstrate efficacy and performance
- Planning and leading events and offline marketing activations to increase brand engagement and relationships
- Improve our customer service quality by in depth understanding of our customers and our community and gathering feedbacks and reporting them to management

**Requirement**
- BS/MS degree in marketing or a related field
- working experience in digital marketing & E-commerce
- Experience in optimizing landing pages, user funnels, A/B, and multivariate experiments
- Solid knowledge of website analytics tools (Google Analytics, and others)
- Highly experienced in spearheading digital marketing and e-commerce efforts to reach targets and goals
- Strong analytical skills, problem-solving skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online and offline marketing and measurement
- Well-versed in providing marketing result reports

**KPI**
- Online visibility
- Social Media performance and presence
- E-commerce channel performance
- Sales leads and sales conversions

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