Product Marketing Analyst
1 week ago
**Job Description**:
Internally, this position is known as Activation Marketing Analyst.
Job Responsibilities:
- Plan marketing strategies and branding objectives- Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback- Prepare and adhere to allocated budget (P&L)- Oversee creation and delivery of advertisements, other marketing materials, and expand the access to 3M products- Ensure brand messages are consistent, and all marketing programs are executed and implemented 100% by sales team- Gather, meet and analyze customer insight, including competitor activity- Growth of market share through new product launches and penetration of existing customerCollaborate with sales, Scientific Affairs & Education (SA&E) and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities- Develop and lead a marketing activity that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader- Build strong collaboration with distributor or channel to ensure stock availability and marketing program execution- Build strong collaboration with planner and supply chain to ensure forecasting process are in place and all product 100% fulfillment- Activate Global/Area programs in Indonesia and provide information needed by Area portfolio manager and Area segment manager
Required Qualification/Experience:
- Possesses a Bachelor's or Master's degree in business, medical, biology, pharmacy, or related field- Has at least 4 years of product marketing experience in a MNC environment- Has good strategic & analytical thinking, and creativity skills- A mature individual with strong interpersonal, communication and presentation skills- Able to work independently as well as in a team- Has a winning mindset and is results driven- Excellent in MS Power Point and MS Excel- Proficient in the English language- Has digital marketing capability in social media, marketplace and e-commerce- Has basic photo and video editor- Flexible and willing to work long hours, nights or weekends, whenever required
LI-DNI
Our approach to flexibility is called Work Your Way, which puts employees first and drives well-being in ways that enable 3M’s business and performance goals. You have flexibility in where and when work gets done. It all depends on where and when you can do your best work.
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