Marketing & Communications (Jakarta)
2 days ago
Job Overview:
We are seeking a proactive and creative Marketing and Communications. This role focuses on enhancing brand visibility, driving customer engagement, and delivering impactful marketing initiatives within the industry.
Key Responsibilities:
Retail Activations and Campaigns:
- Plan and execute retail marketing activations to boost brand awareness and sales.
- Develop creative campaign concepts and strategies aligned with the brand’s goals.
- Collaborate with the design and content teams to create promotional materials and ensure consistent messaging across channels.
- Monitor campaign performance, analyze results, and suggest improvements to optimize outcomes.
Events and Functions:
- Organize and manage events, in-store functions, and community-focused activities to enhance customer experience and brand loyalty.
- Coordinate logistics, timelines, and budgets for events and activations.
- Liaise with vendors, partners, and internal teams to ensure seamless event execution.
- Evaluate event success and gather feedback for continuous improvement.
Collaboration and Communication:
- Work closely with the sales and operations teams to align marketing efforts with business objectives.
- Act as a brand ambassador to ensure all marketing activities reflect the company’s values and vision.
- Maintain strong relationships with external partners, agencies, and stakeholders.
Administrative Support:
- Manage marketing calendars, budgets, and documentation for campaigns and events.
- Prepare detailed reports on marketing and event performance for management review.
**Requirements**:
- Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 1-2 years of experience in marketing, event management, or a related field, preferably in the food and beverage or retail industry.
- Hands-on experience with retail campaigns and event planning is highly desirable.
- Excellent verbal and written communication skills.
- Creative thinking with attention to detail.
- Proficiency in marketing tools, social media platforms, and Microsoft Office.
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