Manager - Marketing SEA, Fruits & Vegetables Insecticides & Fungicides

3 weeks ago

Jakarta, Jakarta, Indonesia BASF SE Full time

Objectives of the Position

  • Lead Southeast Asia (SEA) Fruits & Vegetables (F&V) crop system strategy and portfolio roadmap and steer crop system business operations in SEA countries to achieve ambitious financial and strategic goals in APAC region.
  • Responsible for crop solution portfolio development and project management function to develop agricultural solutions and launch innovation to broaden offering to farmers.

Main Tasks:

  • Develop Crop System Plan for SEA including market trend, opportunity, and gap. Identify key focus area to maximize business opportunities and steer crop system business operations.
  • Drive Long term plan alignment for SEA and review country crop system plans in SEA; align with APAC regional strategies.
  • Drive recommendation of Life Cycle Management (LCM) projects and business cases to ensure a competitive and sustainable mid-to-long term product portfolio in SEA.
  • Lead portfolio optimization and allocation aligning with APAC Regional strategy to ensure profitable growth of SEA. Develop Brand Plans for key focus brands.
  • To establish holistic key asset/brand management strategies and processes in SEA.
  • Represent regional needs in APAC Regional/Global Crop strategy development.
  • Focal contact point for regional functions.
  • Initiate preparation of key New Product Launches in SEA Countries.
  • Overseeing countries' implementation of crop strategies to meet the organizational goals.
  • Lead synergy opportunities across countries via best practice sharing and systematic transfer of information concerning market, customer, and competition.
  • Support SEA Marketing Head in contributing to the definition of the budget and plan objectives at country and sub-regional level.

Requirements:

  • Minimum bachelor's degree in an agricultural, or biological discipline, science or other related field.
  • Minimum 5 years of relevant Sales or Marketing experience including new product and business development.
  • Experience in Crop Protection industry or Agriculture value chain.
  • Experience on F&V and F&V crop solution portfolio, including hands-on experience on crop agronomics and crop protection.
  • Proven capacity in business development, launching new products, marketing management and financial analysis.
  • Managed teams across countries

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