Senior Brand Activation

22 hours ago

Jakarta, Jakarta, Indonesia Glad2Glow Full time 50,000,000 - 150,000,000 per year

Glad2Glow is looking for Senior Brand Activation

Key Responsibilities:

Online Promotions:

  • Strategy Development: Create and implement dynamic promotional strategies across all social media platforms to elevate GLAD2GLOW's online presence.
  • Public Relations Initiatives: Drive online PR efforts, including impactful CSR initiatives and partnerships with NGOs, to build a positive brand reputation.
  • Visual Content Oversight: Coordinate and oversee high-quality photoshoots and video shoots, ensuring all visual content aligns with GLAD2GLOW's brand messaging and standards.

Brand Value and Positioning:

  • Brand Image Enhancement: Cultivate and reinforce brand's image, ensuring consistent and compelling messaging across all digital channels
  • Value Communication: Articulate and promote GLAD2GLOW's brand values and market positioning clearly and persuasively across all online channels.

Online Partnerships:

  • E-Commerce Collaboration: Establish and maintain strategic partnerships with leading e commerce platforms to increase online sales

Key Opinion Leader (KOL) Selection:

  • KOL Engagement: Select and engage influential KOLs for impactful brand activation campaigns, working closely with the KOL team to negotiate and finalize partnerships

Minimum Qualifications:

  • Bachelor's Degree in Marketing, Business, Communications, or a related field
  • Minimum 3 years of demonstrated experience in brand management, marketing, and public relations.
  • Proven track record of leading and managing a team effectively.
  • Strong passion for the beauty industry.
  • Exceptional creative thinking and problem-solving skills.
  • Fluent in English
  • Willing to work Fully WFO in Mega Kuningan, South Jakarta

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