Community UGC Executive
5 days ago
We are looking for a passionate and self-driven Community UGC Executive to join our fast-growing team at Supermom Indonesia. This full-time role is ideal for someone with around 2 years of experience in digital or influencer marketing who is eager to build a career in content and community engagement. You will play a key role in executing user-generated content (UGC) and influencer strategies that connect with mothers across Southeast Asia.
At Supermom, your work will directly impact our community and contribute to campaigns that support real families. You will collaborate closely with internal teams, creators, and affiliate partners to bring exciting and engaging content to life.
Key Responsibilities :
User-Generated Content (UGC) & Influencer Engagement
- Assist in planning and implementing UGC campaigns based on marketing goals.
- Identify and reach out to relevant influencers and content creators.
- Support influencer onboarding, briefing, and content review processes.
- Collaborate with creators to ensure content is aligned with campaign objectives and brand voice.
- Monitor trends in UGC and influencer marketing and suggest ideas for new campaigns.
Content Curation & Moderation
- Curate and organize user-generated content across platforms such as TikTok and Instagram.
- Review and moderate submissions to ensure quality, consistency, and brand alignment.
- Encourage users and creators to share authentic content, testimonials, and product reviews.
Campaign Monitoring & Reporting
- Track key performance metrics (reach, engagement, clicks, conversions, etc.) for UGC and influencer campaigns.
- Assist in preparing reports and insights for internal teams and clients.
- Recommend optimizations based on campaign performance data.
Cross-Team Collaboration
- Coordinate with marketing, content, and design teams to align campaign messaging and execution.
- Participate in brainstorm sessions to support upcoming campaigns or partnership ideas.
- Minimum 2 years of experience in digital marketing, social media, influencer management, or community marketing.
- Experience working on campaigns across platforms like Instagram, TikTok, Shopee, or Lazada is a plus.
- Good understanding of influencer ecosystems, especially within the parenting, lifestyle, or community niches.
- Strong communication skills in English and Bahasa Indonesia, both written and verbal.
- Analytical and detail-oriented, with the ability to track metrics and identify campaign improvements.
- Able to multitask, meet deadlines, and manage priorities in a fast-paced environment.
- Creative mindset and a strong sense of trends in UGC and social content.
- Familiarity with tools such as TikTok Creator Marketplace, affiliate platforms, or campaign trackers is a bonus.
- Open to working in a hybrid setup, with 3 days per week WFO at our Menara Sentraya office in Jakarta and 2 days per week WFA.
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