Promotion & Marketing Manager - Automotive
5 days ago
Job Description
About the company
Geekhunter is hiring on behalf of our client, a distinguished leader in the Sumatra Area, overseeing diverse business units across the Automotive, Retail, Real Estate, Hospitality, Banking, and food and beverage industries.
Job Responsibilities
- Develop and execute comprehensive marketing and promotional strategies aimed at enhancing brand visibility and driving sales growth.
- Plan and manage marketing campaigns, including digital initiatives, promotional events, and dealership-based activations.
- Continuously monitor industry trends, competitor activities, and customer insights to refine and optimize marketing strategies.
- Oversee the effective allocation and utilization of the marketing budget to maximize return on investment (ROI).
- Collaborate closely with sales, after-sales, and dealership teams to ensure alignment between marketing initiatives and broader business objectives.
Job Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- A minimum of 5 years' experience in marketing and promotional activities (event & motor community), ideally within the automotive industry online & offline.
- Demonstrated leadership capabilities, with strong analytical thinking and strategic planning skills.
- Excellent interpersonal, communication, and negotiation skills to effectively engage with both internal stakeholders and external partners.
- Proven ability to analyze market dynamics, consumer behavior, and the effectiveness of marketing initiatives.
- Willingness to be assigned in Palembang and Bengkulu as part of regional marketing operations.
- Competitive Salary
- BPJS Kesehatan & Ketenagakerjaan
- THR
- Performance-based, depending on company results
- Working Tools provided
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